of content, as well as its implementation, improving the process of adaptation
to the educational environment while generating new significant learning
based on experiences.
"Critical reading and meaningful learning is inscribed in a concrete totality
approach; that is to say, within a historical, social, ideological, political,
economic, scientific, technological and cultural context in which it develops
in permanent interrelation." (Gavilánez Gavilánez, 2013, p. 14).. From this
perspective, the efficient use of critical reading allows to create a greater
number of possibilities to create in the student different significant learning
not only within the educational area, but also within all areas of knowledge,
improving the adaptation with the environment, as well as making the right
decisions, based on the cultural and social context in which an individual
develops.
From another perspective, critical reading "Is a technique that allows
discovering ideas and information within a written text." (Baquerizo Matute,
2013, p. 23).. Considering the above quote, critical reading is proposed as a
strategy that allows greater concentration and understanding of what is read,
stimulating the brain to analyze the information received by the individual,
keeping the most relevant aspects of it so that they can be applied at the
necessary time.
Likewise, "It constitutes a skill that allows us in these times the understanding
of the reality in which we are immersed". Gamboa Romero, M. A., Barros
Morales, R. L., & Barros Bastidas, C. (2016), (Baquerizo Matute, 2013, p.
23).. From this perspective, the author shows us how reading allows us to
open new ways to knowledge, taking into account that reading leads us to the
truth, an example of this is given in audio visual advertisements, in which
everything is painted in the most practical and easy way, however, people do
not realize the textual message shown in it, where the real values of the object